![]() ![]() But podcast listeners want to connect with genuine human stories. There are lots of folks who put on their professional "radio voice" and try to sound really put together. One way to be different? Share your story in a transparent and vulnerable way. It depends on your show, but to get noticed you generally have to be first, different, or better. ►What advice would you share with aspiring (new) podcasters? We have a social sharing link that gets shared automatically to Twitter (which is where a lot of our audience hangs out). I've set up an automated email campaign that automatically emails our show list every time we put out a new episode (I have the instructions for that here: transistor.fm/automatic-podcast-email). That really helped to get the initial word out.Ī lot of our audience are people in tech, so we also launched it on Product Hunt. When we're done, we throw our individual audio tracks in Dropbox, and Chris collects them to edit them.īefore launching the show, I'd built up a pretty big personal following on Twitter and my newsletter. ![]() We do the call over Skype, and each record our audio locally. We'll prepare the show outline beforehand in a Dropbox Paper doc. Primary microphone: Audio-Technica AT875R I have a pretty simple setup (I talk about it here: transistor.fm/diy-podcasting-studio-justin-jackson). ►How does your podcasting process look like? Other businesses hear our podcast and think: "I should do that too." It also connects us with a lot of customers. In episode generally gets 2,143 downloads in the first 30 days.Ī big benefit for Jon and I as co-founders, is our podcast forces us to talk on the phone every week. We earn about $200 per month from Patreon.Įach month we'll get about 13,500 downloads (although this last month we had a big jump to 25,000). We also have about 12 supporters on Patreon. Each spot costs $250 for the month, so about $500 per month total. They each get two pre-roll ads and two mid-roll ads. Hosting is handled through Transistor.Ĭurrently, we have two ad spots a month. We're hoping to get there once we're both working on Transistor.fm full-time. Ideally, we'd record on Thursdays during the day. Currently, it falls to Friday evening or weekends (which isn't ideal). Generally, we'll record on a Friday, Saturday or Sunday, and then Chris (our editor) will edit it on Monday, so we can publish it on Tuesday.įinding time to record is a real challenge. We've managed to release an episode almost every week since then. ►How'd you find the time and funding to do this podcast? We started our podcast in February 2018, shortly after we signed our partnership documents. But even more: we wanted to talk honestly about what it's like to bootstrap a company. Because we're running a podcast platform, we wanted to use our product on a daily basis. We had a bunch of motivations for starting Build your SaaS. I've been listening to podcasts since 2007. I've been podcasting since 2012 (I started a show called Product People, where I interviewed startup founders). Every week we record a call, where we talk about what we're wrestling with and working on. We wanted to share the journey for what it's like to be a startup founder now, in 2019. It's a podcast hosting & analytics platform. I teamed up with my friend Jon Buda (a software developer) to launch Transistor.fm together. I've been a Product Manager for software companies for quite a while. ![]()
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